So many times we give up too soon.
Have you seen the popular meme that has circulated on Facebook that shows the miner giving up just before discovering gold?
That’s what I think often happens to authors as well.
We give up too soon.
I read this in the book, “The Miracle Equation” by Hal Elrod and thought it might encourage some of you with your marketing. I’m not necessarily endorsing the book but wanted to share this book marketing case study with you.
This is not meant to be a blueprint or suggestion that you should do exactly what Hal did. But, instead notice that he had a specific strategy that he developed specifically for his book and his audience.