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10 Tasks Authors Can Do Every Week To Grow Your Online Presence

book marketing, online presence, author marketing, author marketing strategy

We have a phrase that we say quite a bit around our house: progress, not perfection. It’s something that I have to say to myself daily. It’s the things that we work on consistently and strive for that make us better and how we see results.

One of the best things an author can do to implement that progress and see real results from their work is to have a plan. Many times when authors are just starting out or if they are looking to take things to the next level, it’s difficult to know what changes they need to make.

So I thought I would share 10 applicable and doable tasks that you can put into practice to grow your online presence and make a big impact.

read more https://www.mixtusmedia.com/blog/10-things-authors-can-do-every-week-to-grow-your-online-presence

Important Reasons Authors Need to Think About Blogging by guest @kikimojo

To blog or not to blog—that is often the question. I mean…isn’t blogging dead? We have Instastories, for heaven’s sake! I really do get it. Blogging has changed a lot in the past twenty or so years when it emerged from the womb of Livejournal and similar sites.

read more http://badredheadmedia.com/2018/05/important-reasons-authors-need-to-think-about-blogging-by-guest-kikimojo/

Simple Ways Authors Can Benefit from Podcasting by guest @SuzKelman

Getting your voice heard above the social media clamor can be challenging. I have launched three books over the last few years and I am always looking for creative ways to market. As well as all the obvious ones, social media, ads, and building an email list, I have found podcasting to be very effective

read more http://badredheadmedia.com/2018/05/simple-ways-authors-can-benefit-from-podcasting-by-guest-suzkelman/

The Best Book Marketing Tool You Probably Aren’t Using

The Best Book Marketing Tool You Probably Aren’t Using

What if I told you there was an easy and effective way to network with big blogs and big industry names without ever having to leave your house? Maybe you’re thinking “oh, I’ll just follow them on Twitter” and while that’s a good book promotion idea, it’s also passive. Good book marketing requires a more active approach. So, let’s explore how you can do that.

read more https://www.amarketingexpert.com/best-book-marketing-tool-you-arent-using/

Untapped Markets: Meeting Readers Where They Are

The hilarious Sarah Dillard on the left, yours truly on the right, and adorable mice all around.

“You should be going to every Girl Scout Jamboree in the country!” urged a troop leader to author-illustrator Sarah Dillard. Sarah, whose Mouse Scouts chapter book series is beloved by Daisies, Brownies, and Girl Scouts the nation over, had been invited to the Girl Expo in Vermont on our state fairgrounds, and her publisher, Random House, arranged for a booth where we could set up and sell the books. What struck me was how many Daisy and Brownie leaders hadn’t known about the books and were intensely interested in them.

 

READ MORE http://blogs.publishersweekly.com/blogs/shelftalker/?p=25400

Book Marketing Pro Tip! How to Market Your Book to Indie Bookstores

Book Marketing Pro Tip! How to Market Your Book to Indie Bookstores

With chain bookstores ever-dwindling, it’s a great time to consider marketing your book to an independent bookstore. Haven’t considered it yet? Maybe it’s time that you did. Bookstores, whether just for stocking or for events, can be a great book marketing goal. They are also a great way to get in front of more readers as well as build your local tribe.

Not sure where to start? Let’s have a look at some things you’ll want to know, before you start pitching.

READ MORE https://www.amarketingexpert.com/book-marketing-pro-tip-how-to-market-your-book-to-indie-bookstores/

Writers: Grow Your Instagram Account Organically

By Frances Caballo

On March 1st, Pew Research Center released its newest report on social media use.

As everyone would expect, YouTube and Facebook lead the pack, capturing a good portion of Internet users.

But not far behind, with an estimated 800 million users as of September 2017 (Statista), Instagram proves that it’s continuing to flourish.

If you’ve never used Instagram, I recommend that you read an earlier post I wrote for Joel Friedlander titled Instagram Primer for Indie Authors. Since that time there have been a few changes: Instagram is more nimble on desktop computers, and you can now schedule posts without reminder notifications with most scheduling applications if you have a business account.

But today we’re going to be more concerned with growing your Instagram account.

READ MORE https://www.thebookdesigner.com/2018/03/writers-grow-your-instagram-account-organically/

How Authors Can Engage with Readers and Reviewers on Goodreads

Goodreads is the world’s largest site for readers and book recommendations, and an attractive spot for authors to promote their books to readers to get reviews. Authors sometimes wonder how to effectively reach and engage with reviewers on Goodreads, especially when they can see how much Goodreads reviews can impact the success of a book.

There are two different approaches for authors when it comes to promoting books on Goodreads that authors should leverage together. There’s the “pure marketing” approach, for which Goodreads provides suite of advertising products for authors to use to build awareness around their books. The other approach involves investing in building long term relationships with readers that can pay off over time.

If you have the time and are willing to invest it, here are some ways to engage with reviewers on Goodreads:

read more https://www.goodreads.com/blog/show/1234-how-authors-can-engage-with-readers-and-reviewers-on-goodreads

Reboot Your Book To Sell More Books

Reboot Your Book To Sell More Books

I have a new book out this week called How to Revise and Re-Release Your Book and I wrote it because rebooting books is kind of a big deal right now – especially if your goal is to sell more books. There are lots of reasons revising and re-releasing your book is a good idea. Maybe you didn’t get it quite right when the book first launched, maybe it needs revision, or maybe the book is old and you want to breathe new life into it by re-releasing it. These are all great reasons to consider a reboot. And it’s certainly a great way to sell more books. Once you’ve made this decision, your next question might be whether or not you need a new book cover.

In almost every case, the answer to this is going to be a resounding yes.

read more https://www.amarketingexpert.com/reboot-your-book-to-sell-more-books/