If you want to take your content marketing to the next level, video is the way to go. It’s estimated that by 2022, 82% of all global traffic will be from video.

An easy way to venture into video content marketing is through screen recording videos. This is because anybody can create them. You don’t even need to record yourself. All you need to do is record your screen and your voice.

So, here’s a helpful step by step guide on how to create and use screen recording videos in your content marketing…

read more https://www.jeffbullas.com/how-to-create-screen-recording-videos/

Instagram is my favorite way to connect with people. It’s the best way to introduce yourself to new people all over the world and introduce them to your books and writing.

But does Instagram give you more problems than results? Well, keep reading because I’m going to share some of my best strategies and tips to help you grow your Instagram following with the right people, get you more engagement, and see bigger results.

read more https://www.mixtusmedia.com/blog/how-authors-can-build-a-thriving-audience-on-instagram

Social media serves as a connection tool – it’s like an online cocktail party. And what do you do at a cocktail party? You mix, mingle, and chat. You meet new people, you make that initial connection to see if you want to get to know them more.

You don’t go to a cocktail party with the intention to sell – you go there to connect. Selling comes later.

But how do you do that? How do you take these connections you’ve made on social media and turn them into book buyers?

Let’s break it down…

read more https://www.mixtusmedia.com/blog/how-to-turn-social-media-followers-into-book-buyers

Medium can be considered a longform blogging platform and they have had many missteps over the years in a bid to be profitable. The platform is taking the odd step of turning into a digital publisher and will be releasing a new ebook next week called The Big Disruption, by former Google VP of communications Jessica Powell. The ebook will be available on all major platforms and retail for $5.99.

Powell describes herself as both a technophobe and a technophile: With “The Big Disruption,” she hopes to satirize tech from the perspective of an informed insider who still loves the industry, despite its flaws and blind spots.

read more https://goodereader.com/blog/e-book-news/medium-is-turning-into-a-digital-publisher-with-their-first-ebook

There’s a very short answer to the question of how to become an author. Simply publish a book. With advances in self-publishing, you could technically write and publish a book this afternoon and call yourself an author. So instead, we’re going to ask a better question: how do you become a self-sustaining author.

In this post, we’ll share with you the approaches that countless writers have taken to become a full-time author. Regardless of the type of book you want to write, you’ll find an approach here that will help you set the wheels of your publishing career in motion.