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#Repost: How to Boost a Post on Facebook via @IndiesUnlimited #howtoebook

New post on Indies Unlimited

How to Boost a Post on Facebook

by Melinda Clayton

Facebook LogoFacebook offers several ways to advertise services and products. In 2013, guest Nickie Storey-Bailey told us how to use Facebook ads to garner more “likes” for our author pages. In this tutorial, I’ll show you how to boost individual posts to get them in front of more people.

I don’t have an author page, but I do have a page for my small publishing company. Each time we publish a new book, I post about it on Facebook and wait for approximately three people to see the post, two of whom are the author and me. Thanks to Facebook’s always-changing algorithms, it’s nearly impossible to get eyes on our pages and page-posts these days without paying for it. Thankfully, it doesn’t have to cost a fortune.

Post your status update first, and then click on the “Boost” button (red arrow below). Read more of this post

Melinda Clayton | November 30, 2016 at 6:30 am | URL: http://wp.me/p1WnN1-icd

Favorite ways to promote a virtual book tour

Favorite ways to promote a virtual book tour

By D’vorah Lansky

Over the years, and during the course of my previous six virtual book tours, I’ve promoted my virtual book tour in a variety of ways. In this post, I’ll share my five favorite virtual book tour promotion strategies.

virtual book tour 2

READ MORE AT http://buildbookbuzz.com/promote-a-virtual-book-tour/

7 Killer Ways to Promote your Romance Novel By Sandra Beckwith via @RomanceUniv #21stCenturyAuthor

Just in case you missed this awesome article this is a repost you must read!

7 Killer Ways to Promote your Romance Novel By Sandra Beckwith

With a tagline like “Do-it-yourself book marketing tips, tools, and tacticsSandra Beckwith was a shoe-in for a post with Romance University! Take it away Sandra!

beckwithtYou think it’s harder to promote fiction than nonfiction?

READ MORE: http://romanceuniversity.org/2016/03/02/7-killer-ways-to-promote-your-romance-novel-by-sandra-beckwith/

Ways to market your book to double your sales. #bookmarketingstrategy #authors #video #Howtoebook

16 Ways to market online to max book sales

 

16 Ways to Market Your Book to Double Your Sales

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!

  1. Build an attractive and easy to use website
    1. Have social media logos above the fold
    2. Have newsletter signups above the fold
    3. Use WordPress
    4. Have an about, product and contact page
    5. Use excerpts
    6. Have ecommerce, plus links to outside sites such as amazon, bn & smashwords

 

  1. Prioritize blogging
    1. Blog at least once a week
    2. Minimum of 500 words
    3. Add related pictures (you own)

 

  1. Work on your SEO
    1. Find 5 keywords (as nichey as possible)
    2. Use them every day on your website, blog or social media

 

  1. Build your email list & send emails regularly
    1. At least once a month

 

  1. Use Other Channels to seel your book
    1. amazon.com
    2. com

 

  1. List your literary site on local directories
    1. Find other author listings in your genre and do link exchanges.
    2. If you also review books (which you should) list your site at book review sites.

 

  1. Us Facebook Groups & Blog Posts Comments on other websites effectively
    1. Search for FB groups that are active and participate in discussions
    2. Follow blogs about the literary world and comment about the topic not about yourself

 

  1. Build a strong Social media presense
    1. Be a resource
    2. Don’t digital flyer drop (just go around FB and post your ads in random readers groups)

*Suggested: used book marketing influencers at Fiverr.com to do this for you.

 

  1. Create Video
    1. Use your phone or a special DLS camera
    2. Insert a great thumbnail at the beginning of video (use canva.com free)
    3. Work on editing skills.
      1. Suggested: If you don’t have an Apple product, you can you Windows MovieMaker for free and should be loaded on all Windows based computers. If you have a Chromebook, you can use the youtube editing software or other apps available in their store. On your phone, you can buy the professional version of Vivavideo (only 2.99) and edit videos.
    4. Consider Paid Advertising on Social Media
      1. Go for the free first and only if you have tried one through nine above
      2. Buy Carolyn Howard Johnson’s book, The Frugal Promoter http://amzn.to/28WmRFG

 

  1. Buy Banner Ads on relevant sites
    1. Book Club and Book Reviewers often have small ads available for as low as $5 for monthly ads.
      1. Suggested for the free: Do Banner Exchanges especially for local events that are relevant to your book.

 

  1. Partner with Influential bloggers
    1. These are book bloggers that have popular sites about books in YOUR genre.

 

  1. Create an affiliate (or referral) program
    1. com – see example here: http://store.payloadz.com/details/1009799-ebooks-fiction-sex-weed.html (See the Share and Earn blue area to the right side)
    2. E-Junkie.com – see example here:
      1. http://www.e-junkie.com/hubbooks/product/510655.php#Social+Media+Deluxe+Package (At the bottom is an affiliate program link)

 

  1. Collaborate with other author in your genre
    1. Link exchanges, banner exchanges, blog exchanges, feature exchanges… the list can go on!

 

  1. Try Google Adword
    1. Use the free first!
    2. Try going for Google Analytics first, study what your ROI (return on investments) from one through fourteen) and then do your own ads in places that really work.

 

  1. Never stop learning!
    1. Feedly is your friend (download app and get the paid version).
    2. Follow expert blogs in your field

Here’s the video where I talk about these tips and more.

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!

I also said I’d mention the radio show with CK Webb who is always looking for various genre of authors.

WebbWeaver Radio ck webb http://www.blogtalkradio.com/webbweaverbooks# http://webbweaver-zelda555.blogspot.com/ ckwebb73@gmail.com

 

The fiverr ad I mention is right here. She has a quick turnaround too.

 

https://twitter.com/ChloeDBookworm/status/746460711715540992

 

(even though she’s from Canada, we’ll still give her a chance) 🙂

By the way, these ideas were helped by this post I found on pinterest that I geared toward books

16ways2doublesalesinbiz

 

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!

Watch “Finding Readers for Your Novel” on #HowToEbook

Need readers? Great video to listen to and pick up information.

Have you found an out of the box way to find readers?

What are your strategies?

Please share in comments.

How author, @Chicki663, promoted her book with NO MONEY! #free99 #selfpub #marketing #promotion

With author, Chicki Brown permission, I’m posting this fantastic post she did about her getting her book sales for her new release when she had absolutely NO Money. This post was originally done after her 4th book release in a series in October 2015, but the points she make is still significant for others to learn from.

I’m always for the FREE99 and in this post, this author proved you can do! 

No excuses!

****

Subsequent to my last post, several of you have asked about what I did to promote my books with this release. I can’t say for sure that it was because of these things, but I’m happy to share.

Since my brother’s funeral cleaned out my bank account, I couldn’t do any paid advertising, but in a way I’m glad I was broke, because I learned a good lesson. Usually I’ll buy an ad with e-Reader News Today, Choosy Bookworm or one of the other book sites, and this time I couldn’t.

1. Since I’M LOSING YOU was #4 in the series, I put Book #1 on sale for 99 cents for a month, because a lot of readers won’t buy a series. This way it was an incentive to get new readers.

chickibooks

2. I decided to go hard on free promotion, but I didn’t just want to use the book cover in every promo. I created 13 promos in PowerPoint (some shown below) using excerpts from the book, and a picture with one of the character role models (model Victor Ross and singer Chante’ Moore). Before release I used them as “Coming Soon” promos then when the book released, I changed the wording and added the buy links.

chickipromo5chickipromo4

chickipromo3chickipromo2

3. I did a mass promotion using a PowerPoint promo I did with the series book covers (pic below) to every official book club that I’ve liked on Facebook over the past couple of years, and there were a lot!

chickipromo1

It said:

“Hello, ladies. I would like to introduce your book club to my current romance/women’s fiction series. (IF IT WAS A GENERAL BOOK CLUB, I CHANGED “LADIES” TO “FOLKS”). The books have received fabulous reviews on Amazon and USAToday. In celebration of the release of Book Four, I am offering Book One, A WOMAN’S WORTH, for just 99 cents until October 10th. All books are available in electronic format on Kindle, Nook, and Kobo. They are also in paperback on CreateSpace.com.

If you have any questions, please inbox me, and I’ll be happy to answer them for you.
Book 1 – http://amzn.to/12PktK4 & http://bit.ly/1nHovQv
Book 2 – http://amzn.to/Snj9wb & http://bit.ly/1uolYhZ
Book 3 – http://amzn.to/1D2ILja & http://bit.ly/1xuM93b
Book 4 – http://amzn.to/1KMoCXi & http://bit.ly/1USTKcl
In paperback at www.createspace.com

4. The PowerPoint promos were easy to post to my Google+ reader groups, on Twitter and Pinterest.

5. So I wouldn’t be posting the same thing everywhere, I alternated the PowerPoint promos and didn’t post to the same page/group more than twice a week.

6. I organized a blog tour with authors I know personally, so I had a stop every other day for a month following the release date and gave away a copy of the book at each stop.

7. When I posted to Twitter (scheduled 2-3 tweets a day), I always added a picture, because it gets more attention, and I used a few of the following hashtags:

@GirlHaveYouRead @MochaGirlsRead @WOCInRomance @afamebooks @blackwomenlove2 @BlackPeopleRead @romanticpicks @ROMANCEONLY @ReadingRomance @RomanceinColor @storiesoromance @allromance @JUSTConRom @RmTwts @eBook_Romance @KindleLuv @SensuousPromos @SteamyRomanceBk @Romance_Authors @RomanceJunkies @K_RomanceReview #‎IndieBooksBeSeen‬ @indtwt @IHB6 @IndBk @VoiceOfIndie @IndieBookTweet @ReadIndies

8. On Facebook I posted promos to all my reader/book groups and also announced the two blog posts I wrote about the book.

9. What I noticed about my sales numbers (photo below) is that Book 4 is leading, Book 1 (on sale) is second and Books 2 and 3 are running about even. There are also sales on some of my other backlist titles.

chickiStats

10. Another tip: I create one Word document in which I type the text for all my FB, Twitter, etc. promos. That way, all I have to do is copy and paste. I keep the document updated until the first of the next year, then I start a new one.

When I say I went hard, I wasn’t kidding, but I guess it worked, and it didn’t cost me a cent!

If you have any particular questions, inbox me, and I’ll answer them tomorrow. I’m beat, and now that we ate Popeye’s, I got the ‘itis. grin emoticon Have a great night, ladies!

About this author:

Atlanta, Georgia Indie author of contemporary romance, women’s fiction & faith-based fiction. I love God, my family & friends. Living the 2nd act of life doing what I want.

Follow Chicki Brown :

Facebook: https://www.facebook.com/chicki.brown

Twitter: 

Amazon: http://amzn.to/1rtcbY4

Website: sisterscribbler.blogspot.com

chickibooks2.jpg

Rocking Instagram #Hashtags

If you aren’t using Instagram hashtags for your pictures you’re really just wasting time; especially if you’re trying to grow a following, generate leads and build a business.

Start with these:

5916bcf21c1b12b3fb145c6969cf42d8

What hashtags work for you?

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