16 Ways to Market Your Book to Double Your Sales

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!

1. Build an attractive and easy to use website
   1. Have social media logos above the fold
   2. Have newsletter signups above the fold
   3. Use WordPress
   4. Have an about, product and contact page
   5. Use excerpts
   6. Have ecommerce, plus links to outside sites such as amazon, bn & smashwords

2. Prioritize blogging
   1. Blog at least once a week
   2. Minimum of 500 words
   3. Add related pictures (you own)

3. Work on your SEO
   1. Find 5 keywords (as nichey as possible)
   2. Use them every day on your website, blog or social media

4. Build your email list & send emails regularly
   1. At least once a month

5. Use Other Channels to seel your book
   1. amazon.com
   2. com

6. List your literary site on local directories
   1. Find other author listings in your genre and do link exchanges.
   2. If you also review books (which you should) list your site at book review sites.

7. Us Facebook Groups & Blog Posts Comments on other websites effectively
   1. Search for FB groups that are active and participate in discussions
   2. Follow blogs about the literary world and comment about the topic not about yourself

8. Build a strong Social media presense
   1. Be a resource
   2. Don’t digital flyer drop (just go around FB and post your ads in random readers groups)

*Suggested: used book marketing influencers at Fiverr.com to do this for you.

9. Create Video
   1. Use your phone or a special DLS camera
   2. Insert a great thumbnail at the beginning of video (use canva.com free)
   3. Work on editing skills.
      2. Suggested: If you don’t have an Apple product, you can you Windows MovieMaker for free and should be loaded on all Windows based computers. If you have a Chromebook, you can use the youtube editing software or other apps available in their store. On your phone, you can buy the professional version of Vivavideo (only 2.99) and edit videos.
   4. Consider Paid Advertising on Social Media
      1. Go for the free first and only if you have tried one through nine above
      2. Buy Carolyn Howard Johnson’s book, The Frugal Promoter http://amzn.to/28WmRFG

11. Buy Banner Ads on relevant sites
    1. Book Club and Book Reviewers often have small ads available for as low as $5 for monthly ads.
       1. Suggested for the free: Do Banner Exchanges especially for local events that are relevant to your book.

12. Partner with Influential bloggers
    1. These are book bloggers that have popular sites about books in YOUR genre.

13. Create an affiliate (or referral) program
    1. com – see example here: http://store.payloadz.com/details/1009799-ebooks-fiction-sex-weed.html (See the Share and Earn blue area to the right side)
    2. E-Junkie.com – see example here:
       510655. http://www.e-junkie.com/hubbooks/product/510655.php#Social+Media+Deluxe+Package (At the bottom is an affiliate program link)

14. Collaborate with other author in your genre
    1. Link exchanges, banner exchanges, blog exchanges, feature exchanges… the list can go on!

15. Try Google Adword
    1. Use the free first!
    2. Try going for Google Analytics first, study what your ROI (return on investments) from one through fourteen) and then do your own ads in places that really work.

16. Never stop learning!
    1. Feedly is your friend (download app and get the paid version).
    2. Follow expert blogs in your field

Here’s the video where I talk about these tips and more.

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!

I also said I’d mention the radio show with CK Webb who is always looking for various genre of authors.

The fiverr ad I mention is right here. She has a quick turnaround too.

https://twitter.com/ChloeDBookworm/status/746460711715540992

(even though she’s from Canada, we’ll still give her a chance) 🙂

By the way, these ideas were helped by this post I found on pinterest that I geared toward books

Questions? Do you have more tips? Links to share? Please comment below.

Don’t forget to like and share this post! Thanks in advance!