Each new year signals a new beginning—especially when it comes to your social media strategy. If you try new things on social this year that other brands aren’t doing, you have a better chance of surprising your audience and engaging them.

We’ve outlined all the major updates and new features for each of the major networks so you can incorporate them into your social marketing strategy for 2019.

Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence.