by Allison Maruska
Now it’s time for the super secret post you’ve all been waiting for. Remember this Twitter poll?
It launched this whole mini-series on where writers get stuck. Be sure to check out planning, drafting, editing and revising, and querying or publishing if those are your personal struggles. While the poll was live, this comment happened:
So, to wrap up this series, let’s talk marketing! Is everyone excited??
I know. I can’t fake it very well. But stick with me. It’ll be worth it.
Marketing is a sticky point because, well, it kinda sucks. And by kinda I mean totally. Especially for us usually-introverted author types, having to talk about something we created and be excited about it isn’t natural at all. My alter-ego on Twitter gets it.
Add to that the reality that book marketing often yields weak results, and it’s easy to get frustrated and bail.
There are ways to make marketing more palatable and effective. We’ll identify the problems and address each one.