It’s always tricky to find great content to post to Facebook, and with their new algorithm change, it’s now even harder. But it doesn’t have to be. Facebook’s changes are all based on follower engagement and not being too salesy. One of the things I love the most is using my personal Facebook Profile and my Fan Page as ways to communicate with fans, boost reader engagement and keep the book promotion wheels turning.
But I don’t do it in a way that pushes too much book marketing content out there. Instead I mix it up with trending topics, funny memes, and helpful advice.
As you start to build your reader engagement and grow your fan base, you’ll find that the more you can post content that engages readers, the better all of your posts will start to show up in their feed.
Treat your Facebook plan like a pie chart, with book promotion being a somewhat smaller part of that pie. When it comes to selling on Facebook, truly less is more.
How To Ebook 
Reblogged this on Anna Dobritt — Author.
Since the change with Facebook I get very little traffic to my blog, I used to most my readers that way.
What others ways have you tried since the change of less views from fb?
I’ve been trying with Twitter but not a great deal of success. People read and like the tweets but very rarely click on the link to my blog.
Reblogged this on Author Don Massenzio and commented:
Check out this helpful post from the How to eBook blog with 50 ways indie authors can boost their Facebook engagement
I’ve been on a quest recently to build my fan base on Facebook and reader engagement has been my downfall! It’s trial and error as to what your readers will respond to. ~Elle
Keep a journal or social media planner and write down what worked and didn’t work, tweak it and keep going. I’ve learned understanding the analytics of my site works so much better for my marketing plans rather than just throwing money at people and not getting any ROI
Reblogged this on adaratrosclair and commented:
Relevant.