Blogging is one of those tasks for an author that gets a bad rap. It’s chalked up to something you have to do but don’t really see the point.
Kind of like when you were a kid and your mom would tell you to do something and you’d say, “But whyyyyy?” And she’d respond with a “Because I said so!”
When it comes to blogging, the best reason comes in the answer to “why”.
There are five important reasons for putting time and effort into a blog: