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TIME SAVING TIPS AND TRICKS FOR AUTHORS ON SOCIAL MEDIA
- Focus more time on platforms that give the best engagement.
Weekly checks on your stats can give you n idea of what is working to draw website traffic. Focus o. Items that you see have worked for you. Make sure you also check your search terms, how people looked you up, what sites they clicked on.
Also look at stats from you mailing list : sign ups, sales click thrus, and visits to the websites
You should spend more time a week cultivating. That ROI and riding the tails wind of any spontaneous traffic that came into your site.
- Use social media management tools
When posting from your website/blog you should have automatic sharing tools, especially if you’re using WordPress, my favorite. When you publish you can instantly posting to Facebook, twitter GooglePlus, and even Tumblr. Using this method is timesaving.
Also, use Hootsuite.
After publishing or scheduling to post, take the subject and link over to Hootsuite. Paste blog subject and status there to your social media connected and schedule out for later in the day, week, month and or year. This will save you time with promoting the post properly.
Other apps like buffer and Socialoomph assist with scheduling social media statuses to multiple platforms. as well.
- Reuse old posts or repurpose older posts
There is nothing wrong with Taking past posts and reposting them to your blog. There could be new ppl who are following you that haven’t seen you older content so giving them an opportunity to check out older post can solidify you to your newer followers as the expert you are.
You can also take past posts and repurpose them. Tweak them and add more content and them publish them again under a new title.
Remember you need a minimum of 52 post a year , once a week, to be considered active. Instead of coming up with 52 new ideas, repurposing and reposting posts, can be a great time saver for the busy writer.
- Create systems or work habits to save time.
When posting to your blog, have checklists and systems in place to cut down on thought processes. Adhere to the steps and /or checklist closely initially to help keep you on track. WRITE THEM DOWN AND POST THEM AROUND YOUR COMPUTER AREA, until they become 2nd nature.
Not having to think and doing things naturally help you make. Sure things get done and not having to waste time trying to go back and do things when you really don’t have time.
- Batch tasks together and stick to the system.
Doing task while you are in a general mode helps cut time on bumping from site to site or even from task to task and forgetting something. I’m very guilty of this, which is why I stick to batch systems
Batch 1 example
After While working on a blog post, check yr stats, update links and respond to comments, create social media images using canva.com.
Batch 2 example
Follow people on social media, respond to messages, retweet/share statuses
Batch 3 example
Save articles or links to read later, write down post ideas, delete expired promo statuses
Batch 4 example
Check book sales, set up next month promos. Write down promo ideas.
- Outsource work – learn when to let go and assign tasks
Who can you outsource too: From new authors that ask to shadow you, older kids with idle hands and stare at their phone, unemployed friends who need gas money and virtual assistants
Guest blogging feature setups on blogs
Repeat general promotion and reminders on Hootsuite
Initial contacting bloggers and podcasters.
Research for upcoming events, library proposals and offline speaking engagements
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Used correctly these tips can save time for all those busy authors that want more time to write.
Got tips? Add them below?