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Four Reasons I’ve Stopped Using Facebook and Why Other Authors Should Consider It
I’ve been experimenting with Facebook for over a year since my debut YA novel, One Night, was released. I’ve always known that being on Facebook wouldn’t necessarily help me sell books, but I thought that at minimum I could connect with potential readers who might maybe buy my second or third book (or at minimum “like” my posts). I’ve discovered, though, that Facebook is basically a waste of my time as an author. I haven’t posted anything on Facebook for more than two months which is an eon in social media time.
Four reasons I’ve stopped using Facebook:
- No one sees my posts. My following is pretty small, but when I look at the actual reach of posts the number of users who see them is minimal, like 25 people (and usually those are my immediate or extended family members). I know you can extend your reach if you…
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How To Target Your Book Publicity To Reach Your Readers
How often does an author believe his or her book is for everyone? Many authors mistakenly assume or falsely hope that their book could conceivably be read by anyone. The truth is your book has a certain readership profile and the sooner you conclude or define who that is, you must channel all of your publicity, marketing, and advertising efforts to locate and connect with them.
Think of the extremes first – who definitely would find your book appealing and who wouldn’t. It’s an easy exercise. For those you believe would have an interest in your book, make note of them. Then think of their opposites who would shun, dismiss, or criticize a book like yours. For instance, if your book deals with erotica, don’t start contacting religious conservatives. If your book is about vegan recipes, no need to reach those who like meat or enjoy fishing. If your book is about how to date again after a divorce, no reason to approach people who have never been married. If your book is about a gay lifestyle, you may have little reason to approach heterosexuals. Of course there are exceptions to these rules, but suffice to say that you can carve the world up into two piles – your core readers and those who would never touch your book.
5 book marketing tasks in 5 minutes
I don’t have enough time.
Do you feel the same way?
Do you struggle to keep up with all of your work, family, and home responsibilities and find time to write and market your books?
I’ve been thinking about this a lot lately (while showering, walking, or driving — it’s always a two-fer). I’m wondering if there might be some system I could create for myself that might help me better manage the short periods of time — 10 minutes here, 5 minutes there — before I have to jump on the phone, leave for a meeting, and so on.
Quick and easy book marketing tasks
read more: https://buildbookbuzz.com/5-book-marketing-tasks-in-5-minutes/
6 Ways To Use Google Analytics To Better Understand Your Site’s Traffic
I’m sure you’ve heard of Google Analytics.
It’s a free web analytics tool that website owners can use to track and analyze their site’s traffic. It was released in November 2005 by Google, and is currently the most popular and widely used web analytics tool available on the internet.
It’s a smart move to use it to shape and strengthen your marketing strategy – in fact, some would say it’s essential.
Here’s how you can use Google Analytics to better understand and engage with your website’s visitors.
A Beginner’s Guide To Local Marketing: How To Use Location To Your Advantage
It’s a modern-day truth that getting to grips with local marketing is essential, particularly for new businesses.
While the internet has successfully made the world a lot smaller, it’s also brought along its own set of problems like language barriers and prohibitively expensive international shipping.
Building a name for your business locally, whether by word-of-mouth, paid advertisements or organic social media (more on those later!), is particularly beneficial when you have a physical presence like a bricks and mortar store. However, it can also be a big boon for online businesses as well.
Here are my top five local marketing methods for local marketing newbies as well as a few tips on how to get started with each one.
read more: http://www.jeffbullas.com/guide-to-local-marketing/
Social Media For Business 101 Workshop eBook By @SylviaHubbard1 $4.99
http://store.payloadz.com/details/2536516-ebooks-business-and-money-socialmediaforbusiness.html
To find out how you can leverage your website and social media to compete with top companies and gain more customers.
For the beginnings and intermediates that really want to take their business to the next level and make more money.
Direct Link http://store.payloadz.com/go/?id=2536516
How to Profit From Ebook Self-Publishing
By Mariah
Not too long ago, first-time novelists had to send their printed manuscripts to multiple publishers before getting published—if at all. If they play their cards right, today’s novelists can skip the publishing houses and agents and earn money through self-publishing. Ebook fiction, in particular, does extremely well. A number of authors have earned incredible sums with their popular ebooks, like Michael J. Sullivan, Lisa Genova, and Hugh Howey. While you may experience insta-fame from your experience, there are ways to improve your profits.
read more: http://www.digitalpubbing.com/guest-post-how-to-profit-from-ebook-self-publishing/
Author Blogging 102: a Practical Guide to Developing Your Weekly or Monthly Link Post
From The Digital Reader:
Content curation (or as I prefer to call it, “link posts”) is a great way for authors to help both their readers and other writers by one, pointing readers articles worth reading, and two, giving other writers public kudos by including their work in a post.
. . . .
I’ve ben doing this so long that I have developed hard and fast rules on what should and should not be included. Here are my guidelines for curating a link post.
Book Promotion: Get Reviews and Author Interviews with Bloggers
Book promotion and publicity used to be about securing pre-publication reviews in national newspapers and relevant magazines. Now there are literally thousands of media channels, and often highly targeted niche ones, where you can get your book attention, thanks to the plethora of internet bloggers.
The good news is that they are also hungry for relevant content; meaning products and people who are going to appeal to their audience.
Reaching out to bloggers who cover your genre and subject is a great way to get your book noticed, and, unlike newspapers and magazines, these reviews or author interviews never get trashed, and they can often earn you valuable backlinks to your website which will help promote traffic (ask the blogger to include a url link to your website somewhere in the review/interview — this is what’s known as a backlink). And, typically you can get your book reviewed well…
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Ramp Up Your Book Sales with Email Book Marketing #h2e
Email book marketing is a great way to get the word out about your brand, your books, your events, and other unique things happening in your life that are critical to helping indie authors make personal connections with fans and potential readers.
But most of us can’t open our inbox without seeing dozens of emails for products, services or promotions.
So how do you break through the noise?
Below are my tips for ensuring your emails get opened.
Keep in mind, I’m referencing emails because not every indie author needs to do an official newsletter, certainly not when you’re just starting out. But these tips also work for you folks with newsletters, so keep reading!
How To Ebook 