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Amazon Giveaway is retiring

I received this notice from Kdp and sharing it with my subscribers. Have you ever used this service?


After careful consideration, Amazon Giveaway is retiring. Thank you for participating in the program. Our records show that you have credits from previous eBook giveaways. These credits can be used to create new giveaways until October 10, 2019 and customers can enter giveaways until October 17, 2019. You can also download any remaining eBook credits as Kindle claim codes from the Amazon Giveaway dashboard. Claim codes do not expire, and can be gifted through social media channels, or directly to fans, followers, friends, or family members.

Any unused credits that are not downloaded as claim codes will be refunded by November 30, 2019.

To find your giveaway credits, look for giveaways with the “Use prizes in a new giveaway” button, under the “Completed” tab on the Host Dashboard at

You can still buy eBooks as a gift to share with your readers at an event, via social media, or through a newsletter. For more information, please visit:

To learn more about other promotional programs, please visit:


How a University Press Boosts Nonfiction Book Sales

A university press publishes a wide range of nonfiction, from interdisciplinary titles to those with more trade appeal. But with such a wide range of subjects, it can be challenging to find the core audience and drive sales for each title. So how does a nonfiction publisher find the readers that are right for their books — and how do they market to those readers?

For NYU Press, one tactic they regularly use is running price promotions for their titles! To gather more insights, we interviewed their marketing team about how they use price promotions to reach readers and boost sales and revenue for ebooks and print. They also offer advice for nonfiction publishers navigating the digital landscape!

read more

How to do an author newsletter swap

An author newsletter swap can help you reach more of the right readers while building relationships with other authors in your genre.

Kirsten Oliphant

“The value of swaps comes not just from selling books, but connecting with other authors to forge relationships, and getting in front of other readers. As a community, it helps authors network and I know my readers love my recommendations each week,” says frequent swapper and novelist Kirsten Oliphant of

With a newsletter swap, you and another author agree to promote each other’s books in your email newsletters. (If you haven’t started a newsletter yet, this book promotion opportunity is an excellent incentive to do so.)

Ideally, it will help sell a few books, too. Whether that happens depends on several factors that include:

  • The strength of your swap partner’s recommendation.
  • How well your book is packaged and presented.
  • How closely aligned your partner’s email subscribers are with your ideal readers.
  • Whether the swap hits inboxes when recipients are looking for something to read.

What’s involved with an author newsletter swap? Let’s dig into it.


Author Mindset: How To Thrive As A Creative In A Society That’s Always Hustling

Every successful author is both a creative and a business owner. Creative coach Margaret Olat shares tips for how to not lose sight of your creative side while working hard for your author brand.

Raise your hands if you’ve seen an ad for a new webinar promising you a financial breakthrough by doing three things differently in your creative business.

With the meteoric rise of social media and digital marketing, artists and writers alike have been able to make bold predictions about business growth, study past successes and failures, understand consumer behavior, and market themselves accordingly.

Life became seemingly easier because everything we need to do to “make it” has been simplified and numbered in steps.

But somewhere along the way in modern marketing, we’ve have been conditioned to think about success only in terms of metrics and funnels. Instead of the warmth we’re used to feeling when interacting with our audience, this feeling has been replaced with uncertainty, insecurity, and anxiety. As a result of this, our creativity is stifled and what previously felt like joy now brings judgment.

This isn’t a post to crucify writers who use social media platforms or ads to drive revenue. Rather, this post serves to highlight the conundrum that has resulted from digital marketing and ways to redeem our craft.

To thrive as a creative in a society that’s always hustling, here are 5 important questions you need to answer while evaluating your marketing efforts.

  1. Am I resistant to sharing my message?
  2. Do I have an evergreen brand?
  3. If I’m doing the right things, why am I not seeing any results?
  4. How will I get better at my craft?
  5. What can I do to make an impact today?


How to Make Money on Instagram: 3 Foolproof Strategies

Everyone wants to know how to make money on Instagram. We’re all on it all day anyways—usually spending money instead of earning it.

In the past few years, Instagram’s endless feed of gorgeous photos has evolved into something between a glossy magazine, your best friend’s taste, and a boutique shop.

With over a billion monthly users, 71% of whom are under 35, Instagram is the platform of aspiration, inspiration—and now, in-app checkout.

There are three major ways to make money on Instagram.

  • Work as an influencer to post content sponsored by brands
  • Be an affiliate marketer selling other people’s products
  • Become an entrepreneur and sell your own products

Read on for our best advice on all three tracks.

Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear.

How to make money on Instagram


How to Make Money on YouTube: 6 Effective Strategies

Okay, ad revenue is the most obvious way to make money on YouTube. But it’s not the only way—or, to be honest, the best way.

(Spoiler: the best way to make money on YouTube is all the ways.)

YouTube is half the internet: that’s 1.9 billion users logging in every month. But at the same time, 500 hours of video are uploaded to the site every minute.

So you already know this article is not going to be about how easy it is to buy a Swiss watch with the ad revenue from your YouTube views. (Though if you have millions of views, you could probably at least rent one. Wait, don’t.)

Read on, and we’ll lay out six ways to earn income from your YouTube channel. Namely:


How to Get Your Videos Discovered on YouTube

Is YouTube video part of your marketing plan? Want more people to find and watch your videos on YouTube? To explore how to get your videos discovered on YouTube, I interview Tim Schmoyer. Tim is a YouTube expert whose channel has 500,000 subscribers. He hosts the Video Creators podcast and his course is called Video


How to Create an Instagram Content Plan for Your Business

Do you want to improve your organic Instagram content? Looking for an Instagram content marketing guide to follow? In this article, you’ll find out how to plan, create, and optimize Instagram content for your business. #1: How to Establish a Content Theme for Your Instagram Profile The first step to running a successful Instagram account


How to Get More Social Media Engagement on Any Platform

Want to improve your engagement on social media? Wondering how to keep the conversation going with your followers? In this article, you’ll discover how to get your audience to engage with your social media posts, videos, and live videos. The 3 Rules of Social Media Engagement Before jumping into the tips, let’s make sure you’ve



How to Get More Social Media Engagement on Any Platform #socialmedia

How to Develop Superfans Who Gladly Evangelize for You

Do you want to create superfans for your business? Wondering how to develop the kind of connected community that can elevate your brand? To explore how to develop superfans who will gladly evangelize anything for you and your business, I interview Pat Flynn on the Social Media Marketing Podcast


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