Amazon’s new priorities: books don’t belong to daily necessities. Therefore, suppliers of products that are a lower priority should expect both: reduced purchase orders and extended delivery windows for existing purchase orders.
Amazon once started with books. According to Amazon, books are neither everyday commodities nor are they in particularly high demand. During the Corona crisis, the shipper doesn’t even carry some bestsellers in stock anymore.
Successful titles whose sale could strengthen the balance sheet of a publishing house – which are important for the so-called mixed calculation. The profit made with bestsellers finances less promising book projects – is now lying around in piles, even though there are buyers and readers. And the situation is even more difficult for self-publishing authors.
And, of course, not only the publishers but also the authors are losing a lot of money. They are usually paid according to the number of copies sold. Every single author suffers from this, every single writer, who also has to forego the income from their canceled reading trips this spring.
If the slogan of these weeks “stay at home” brings something good with it besides protecting health, it is the extra reading time it gives readers. But how does a reader get a newly published novel in these times?