Most of my Facebook connections do a fantastic job of sharing content — their own, or from other sources. And that content is what keeps us coming back for more, whether it’s breaking news or photos of banana bread baked while social distancing at home.

I’ve noticed, though, that many don’t know how to do certain things that will make their time on the social platform more productive and enjoyable.

Whether you’re using Facebook for book marketing, personal use, or both, you’ll be interested in these four lesser-known Facebook features.

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