Today’s guest post is an excerpt from One Million Readers: The Definitive Guide to a Nonfiction Book Marketing Strategy that Saves Time, Money, and Sells More Books by author and nonfiction writing coach Boni Wagner-Stafford(@bclearwriting).
The very first thing you want to nail are the marketing objectives for your book. You’re likely familiar with objectives and the key role they play in any business (or personal) endeavour.
The many authors that discount, overlook, or dismiss setting objectives for their books as irrelevant miss out on the key strategic link that objectives provide between dreams and reality.
read more https://www.janefriedman.com/before-you-market-your-book-set-your-objectives/