If you’re a self-published author and you haven’t started using the Amazon pre-order option for KDP authors (Kindle Direct Publishing), it can really benefit your book marketing! After all, it has really helped level the playing field.
To be clear, this is not a “click publish and they will come” opportunity. It is, however, definitely a great way to build buzz if you’re willing to put in the work.
Like many authors, you may wish to work with a book promotion company like mine to really maximize this effect of your pre-order book promotions. Regardless of whether you do it all on your own or not, it’s important to know what the benefits are and the options available to you.
With that in mind, here’s an overview of the biggest benefits of the Amazon pre-order: