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Book Tours Are More Than Just Showing Up

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In the abstract, a book tour looks like it might be tremendous fun: packed houses of adoring fans, expense-account dinners in fancy far-flung restaurants. I’ve now promoted three books across a couple dozen states and 10 countries, and my experience has looked much more like bleary-eyed airport breakfasts at one end of the day and modest register tallies at the other, which begs the question, was this worth it?

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1 Comment

  1. Reblogged this on Author Don Massenzio and commented:
    Check out this post from the How to eBook blog that reminds us Book Tours Are More Than Just Showing Up

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