It’s one thing to write and publish a book, but reader engagement is a whole other ballgame.
Reader engagement is what gives you longevity, it helps you sell more books, and it should be the driver for all of your book marketing.
But I’ll be honest, it’s also really hard, especially when you’re just starting out.
So I’ve collected a few tips but really the key to book marketing isn’t doing everything, it’s doing what works for your genre and your reader market.
It will take some trial and error before you sell more books in response to your efforts, but it will be worth it, because remember, reader engagement is the key to longevity for your publishing career.