How Podcasts Let Authors Discover New Audiences
Launching an indie book can be a daunting endeavor. An author has so many options for marketing activities that it’s practically impossible to do all of them. Author Jenny Blake tried. But all that work took a toll.
“I crashed three weeks before the book came out,” she said.
So for her second book, Pivot: The Only Move That Matters Is Your Next One, she took a different strategy. “My mantra now is ‘Let it be easy, let it be fun.’”