When it comes to getting new inquiries and sales for your local business, local SEO is found to be extremely effective.

In fact, a recent article from Search Engine Watch shows that “there was a 20.1% increase in clicks to call, clicks for directions, and clicks to a business’s website” with Google My Business (GMB) interactions when comparing stats from 2017 and 2018.

This is HUGE!

But in order to generate these clicks, your website’s GMB profile needs to be visible to interested searchers.

To give your business the highest probability of showing up in Google Maps for searches relevant to your business, we have provided a checklist below of GMB optimizations to help you achieve this.