You may have noticed that I use hashtags in my blog post titles, and I wouldn’t blame you for wondering why – that used to be me, too, when I noticed an author I follow cluttering up her titles with those rather unattractive tags.

But we want people to share our posts, don’t we? After all, that’s why we have all those ‘share’ buttons after our posts – to make it simple and fast for people to share – but how effective are they?

If you’re sharing to Facebook, then its likely to be to your closer group of friends; to Google, your like-minded associates.

But to Twitter?

Have you looked at the tweets generated by the share buttons, before you click on ‘tweet’?

They include the title of your piece – but unless the sharer takes the time to add hashtags, they go out with, often, a title that strangers…