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Who Reads Your Book? How Knowing Your Reader Can Help

As authors and writers, we are always looking for new ways to connect with readers. In spite of countless ‘how to” posts and training programs, no one has, as yet, produced a consistently successful method for growing a following and selling books to new readers.

read more https://www.indiesunlimited.com/2018/02/20/who-reads-your-book-how-knowing-your-reader-can-help/

9 Things Amazon Secretly Launched that Can Help All Indie Authors with their Book Marketing

Amazon is always changing things up. And that’s why it’s important to always be watching for what’s new. Especially if we’re in book marketing mode (and aren’t we always?), making the most of Amazon is a great way to spend your time. So fair warning, some of the things I’m mentioning here are good, some are less so. But regardless, they will all affect all of us who are in the throes of promoting our books. And as a side note, many of these do affect indie authors more so than traditionally published.

read more: https://www.amarketingexpert.com/9-amazon-secrets-indie-authors-book-marketing/

A Free Way for Authors to Engage with Readers on BookBub.com

BookBub Recommendations: A Free Way for Authors to Engage with Readers on BookBub.comA Free Way for Authors to Engage with Readers on BookBub.com

Readers love getting book recommendations from people they trust. In fact, close to 50% of BookBub’s members say it’s one of the primary ways they find new books to buy.

Millions of BookBub members already get recommendations from fellow readers on BookBub.com, but many have told us they want to hear from their favorite authors as well. So we’re excited to tell our partners about this free way to engage with fans! Posting a recommendation on BookBub.com is a great way for any author to interact with their followers in a positive, friendly, book-focused environment.

Sharing a recommendation on BookBub helps authors:

read more https://insights.bookbub.com/recommendations/

15 Reasons Why Your Book Isn’t Selling

15 Reasons Why Your Book Isn’t Selling

book marketing

We’ve all been there: a book we were excited about, one that we worked on earnestly.

But when it hit the market, all that came back was a big yawn.

No author wants to be in that situation, most of all a self-published author. We gamble our own time, money, and commitment to our books, and we really need a positive response sometimes just to keep going.

But there it is: your baby isn’t selling.

What went wrong? Is it something you can fix, or is it embedded in the DNA of your book, a flaw so grave it can never recover?

Take a look at this list and see if you’ve been guilty of any of these oversights.

And don’t feel too bad, we all make mistakes, miss important road signs, get confused on the journey to publication.

read more https://www.thebookdesigner.com/2018/03/15-reasons-book-isnt-selling/

How Authors Can Amplify Their Small Audience

 

There is no such thing as a small audience.

Anytime there are eyes on you – on social media, within your newsletter list, on your blog – no matter what the number, you have something to work with.

Now, I’m not trying to be the “forever optimist” and just give you warm fuzzies about your book marketing. If you have one newsletter subscriber, you’ve got something to work with.

If you have a small audience, you’re actually in a fantastic situation.

Why?

read more https://www.mixtusmedia.com/blog/how-authors-can-amplify-their-small-audience

6 Reasons Why You Should Consider Podcasting as a Content Marketing Channel in 2018

Podcasting has numerous benefits, however, producing an ongoing podcast is a hard nut to crack. It takes more effort than simply clicking ‘Record’ on your smartphone and then uploading it online.

According to a recent Edison Research report, around 98 million US citizens are listening to podcasts annually, with more than 50 million individuals listening to them on a monthly basis. Indeed, the present podcasting explosion has been presaged as the ideal age of podcasts.

read more http://www.jeffbullas.com/podcasting/

Beginners Guide on How to Video Blog on a Budget – Part One

Video is a powerful and effective way of presenting content.

Not everyone has the innate ability to write blog posts or enjoys putting pen to paper.

Finding your “online” voice could mean video blogging, or communicating through images and PowerPoint  presentations on social media networks.

Video bloggers such as Gary Vaynerchuk have used online video as the media of choice to great effect.

But many bloggers are intimidated by the technical side of producing a good video. At the same time, many bloggers that do use video do a pretty bad job of it in terms of production value. This could be improved with a little knowledge and a little money.

http://www.jeffbullas.com/beginners-guide-on-how-to-video-blog-on-a-budget-part-one-2/read more: http://www.jeffbullas.com/beginners-guide-on-how-to-video-blog-on-a-budget-part-one-2/

Choosing a Book Excerpt

Choosing a Book Excerpt

Authors have a lot of blind spots when it comes to their own books. Writing the book turns out to be the easiest part of all the other stuff you have to do. A lot of authors have trouble selecting a passage to feature as a book excerpt. I believe there are two major reasons for this.

read more :

https://www.indiesunlimited.com/2018/03/09/choosing-a-book-excerpt-2/

4 Ways You Can Make Time to Blog Right Now

Time, writers say, is the biggest challenge when it comes to blogging. We are writing books. We are marketing books. We are thinking about marketing books. We are parents, spouses or significant others, single parents, workers bees, pet puke cleaner-uppers, grocery-shoppers, housekeepers, laundry-do-ers, mental illness sufferers/survivors, advocates, and the beat goes on.

read more

http://badredheadmedia.com/2018/03/18/4-ways-you-can-make-time-to-blog-right-now/

Amazon Categories to Maximize Book Sales + A Little-Known Secret!

Everyone wants more exposure on Amazon. And understandably. Exposure drives book sales.

But, as we seek more exposure, don’t spend all of your time focusing on great keywords. Why? Because, yes, although keywords are important, critical even, they aren’t everything.

I often tell authors that they should focus on narrow categories to sell more books. This is because categories with fewer books have lower competition for the #1 spot. And, the top ten is a great place to hit, because Amazon’s algorithms kick in as you start to spike within categories.

read more https://www.amarketingexpert.com/amazon-categories-to-maximize-book-sales-a-little-known-secret/