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Yearly Archives: 2018
How Authors Can Amplify Their Small Audience
There is no such thing as a small audience.
Anytime there are eyes on you – on social media, within your newsletter list, on your blog – no matter what the number, you have something to work with.
Now, I’m not trying to be the “forever optimist” and just give you warm fuzzies about your book marketing. If you have one newsletter subscriber, you’ve got something to work with.
If you have a small audience, you’re actually in a fantastic situation.
Why?
read more https://www.mixtusmedia.com/blog/how-authors-can-amplify-their-small-audience
6 Reasons Why You Should Consider Podcasting as a Content Marketing Channel in 2018
Podcasting has numerous benefits, however, producing an ongoing podcast is a hard nut to crack. It takes more effort than simply clicking ‘Record’ on your smartphone and then uploading it online.
According to a recent Edison Research report, around 98 million US citizens are listening to podcasts annually, with more than 50 million individuals listening to them on a monthly basis. Indeed, the present podcasting explosion has been presaged as the ideal age of podcasts.
Beginners Guide on How to Video Blog on a Budget – Part One
Video is a powerful and effective way of presenting content.
Not everyone has the innate ability to write blog posts or enjoys putting pen to paper.
Finding your “online” voice could mean video blogging, or communicating through images and PowerPoint presentations on social media networks.
Video bloggers such as Gary Vaynerchuk have used online video as the media of choice to great effect.
But many bloggers are intimidated by the technical side of producing a good video. At the same time, many bloggers that do use video do a pretty bad job of it in terms of production value. This could be improved with a little knowledge and a little money.
http://www.jeffbullas.com/beginners-guide-on-how-to-video-blog-on-a-budget-part-one-2/read more: http://www.jeffbullas.com/beginners-guide-on-how-to-video-blog-on-a-budget-part-one-2/
Choosing a Book Excerpt
Authors have a lot of blind spots when it comes to their own books. Writing the book turns out to be the easiest part of all the other stuff you have to do. A lot of authors have trouble selecting a passage to feature as a book excerpt. I believe there are two major reasons for this.
read more :
https://www.indiesunlimited.com/2018/03/09/choosing-a-book-excerpt-2/
4 Ways You Can Make Time to Blog Right Now
Time, writers say, is the biggest challenge when it comes to blogging. We are writing books. We are marketing books. We are thinking about marketing books. We are parents, spouses or significant others, single parents, workers bees, pet puke cleaner-uppers, grocery-shoppers, housekeepers, laundry-do-ers, mental illness sufferers/survivors, advocates, and the beat goes on.
http://badredheadmedia.com/2018/03/18/4-ways-you-can-make-time-to-blog-right-now/
Amazon Categories to Maximize Book Sales + A Little-Known Secret!
Everyone wants more exposure on Amazon. And understandably. Exposure drives book sales.
But, as we seek more exposure, don’t spend all of your time focusing on great keywords. Why? Because, yes, although keywords are important, critical even, they aren’t everything.
I often tell authors that they should focus on narrow categories to sell more books. This is because categories with fewer books have lower competition for the #1 spot. And, the top ten is a great place to hit, because Amazon’s algorithms kick in as you start to spike within categories.
5 Creative Blog Post Ideas for Savvy Author Marketing
You may be a savvy blogger, or maybe you’re still digging in
your heels about starting your blog, but no matter where you fall on that spectrum I have to tell you that blogging is a critical piece to your author marketing.
If you want to sell more books, I urge you to get on the blog train.
Why?
Because blogging is a great way to connect with current fans, and it’s also a great way to put a piece of yourself out there to draw in new fans and buyers.
read more https://www.amarketingexpert.com/5-creative-blog-post-ideas-savvy-author-marketing/
Blogging Is an Incredible Platform for Book Authors
Check out this video I did with Corbett Barr a few years ago. Most of the info is still valuable to any book author who wants to establish an effective online presence for selling their books. Listen in on How to Start a Blog That Matters:
Blogging Is an Incredible Platform for Book Authors who want to establish an effective online presence for selling their books.
read more http://bookmarketingbestsellers.com/blogging-is-an-incredible-platform-for-book-authors/
5 Features of Effective Author Websites
Author websites are important for book marketing and they can help you sell more books.
Look at it from a reader’s perspective. Because, to them, author websites show them who’s serious and who’s not, they establish which authors seem to be in it for the long haul and which authors they should feel comfortable investing their time and money in.
So let’s talk about 5 important features that separate successful author websites from unsuccessful ones.
And by successful I mean those that sell more books, versus those that just eat up money in hosting fees.
read more https://www.amarketingexpert.com/5-features-effective-author-websites/
Book Marketing Q&A: ISBN Numbers and Self-Publishing
Question: I am pondering publishing a book through Ingram Spark and would like the book in bookstores. When should you use ISBN numbers to self-publish?
Answer: Every book you publish, whether self-published or done with a major publisher, should have a separate ISBN number. In fact, each version of the book you publisher should have a separate ISBN number: hardcover, paperback, audio, ebook.
read more http://bookmarketingbestsellers.com/book-marketing-qa-isbn-numbers-and-self-publishing/
How To Ebook 