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If you are an author, you should be blogging. Plain and simple. Why? Blogging increases visibility, creates connections with readers, builds relationships on of social media, boosts SEO, and helps to promote your book(s) without having to resort to “Buy my book” spam.
During our most recent #BookMarketingChat on Twitter (join us any Wednesday, 6pm pst/9pm est), we invited Barb Drozdowich to join a discussion on blogging basics. Our own BadRedhead Media (Rachel Thompson) jumped in with some tips as well!
Here are a few helpful tips to get you started:
What is good onpage SEO? It is not enough to just send out RSS or use back-links. As a blogger these days, it is important to figure our how to use on-page SEO the right way.
Practice Good OnPage SEO
What is SEO?
SEO stands for search engine optimization and according to wikipedia it is ” the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. Today we want to share with you the process I use for on-page CEO for my site. I use the Yoast Plug in to help me with my On-Page SEO because it sets it out nicely and it is quite easy to follow.
The first thing to look at is your title. Your keyword should appear in your title as well as your URL. If you change your title at any point, don’t forget to also change the URL if necessary. In the case below my keyword is OnPage SEO.