May 16, 2018 5:42 am / 5 Comments on 5 Quick Ways to Ramp Up Your Amazon Author Central Page
5 Quick Ways to Ramp Up Your Amazon Author Central Page
Amazon is full of book marketing tools for you as an indie author. And, although I often talk about book page optimization, your Amazon Author Central page probably needs some attention too. Because, when was the last time you gave it some love? For most indie authors, the answer is “not recently.” And, if you haven’t set it up yet, you aren’t alone, but you’ll want to take the time to do so now.
There’s no time like the present.
Because your Amazon Author Central page is possibly Amazon’s best book marketing tool for indie authors. It’s your very own landing page (or website), and you should treat it that way.
read more https://www.amarketingexpert.com/five-quick-ways-to-ramp-up-your-amazon-author-central-page/
May 15, 2018 5:40 am / 2 Comments on Building a Strong Author Platform: It’s Not Just About the Numbers via @janefriedman @unboxed
When writers are trying to build platform—in order to land a book deal—they often ask me questions like:
- How many Twitter followers do I need?
- How many Facebook likes should I have?
- How many website or blog visits are required?
- How many people need to be on my email newsletter list?
Every agent or publisher will throw out a different number to such questions, and usually, that number is made up.
read more https://www.janefriedman.com/building-a-strong-author-platform/
May 14, 2018 5:37 am / 2 Comments on Quick and Free Author Marketing Strategies for the Weekend
Quick and Free Author Marketing Strategies for the Weekend
Author marketing can take up a lot of time and let’s be honest, it’s not totally free.
So I’d like to balance out some of the tougher, more costly strategies with things you can do to improve your overall author marketing with minimal effort and no cost.
Because who can’t get on board with easy and free?
Give these weekend author marketing strategies a try!
read more https://www.amarketingexpert.com/quick-and-free-author-marketing-strategies-for-the-weekend/
May 13, 2018 5:36 am / 2 Comments on How Should You Promote & Market Your Book Each Day?
If you could dedicate an hour a day to promoting and marketing your book, what would you do?
If you only had 10 minutes a day to push your book, how would you make use of your time efficiently?
No matter how much time you can give to sell and publicize your book, you’ll need to make several decisions, including answers to the following questions:
- Exactly how much time can I carve out daily for this?
- Do I have a budget to play with?
- Which areas should I prioritize when it comes to sales: bookstores, libraries, organizations or other opportunities?
- Which areas should I focus on when it comes to the news media: radio, television, print or online?
- How should I zero in on social media: blogging, podcasting, networking?
Which platforms should I use, YouTube, Twitter, Facebook, Linked In, Pinterest or Instagram?
- Will I seek out speaking engagements?
As you can see, there are more things to do than you have time for but that’s not a legitimate excuse to feel overwhelmed and as a result, do nothing. You can do a lot, but you must commit to a plan, lay aside time and resources to execute it, and to have the courage, vision and energy to make your book the success you believe it should be..
read more http://bookmarketingbuzzblog.blogspot.com/2018/04/how-should-you-promote-market-your-book.html
May 12, 2018 5:34 am / 2 Comments on How Authors Can Engage with Reviewers on Goodreads
How Authors Can Engage with Reviewers on Goodreads
Posted by Cynthia
Goodreads is the world’s largest site for readers and book recommendations, and an attractive spot for authors to promote their books to readers to get reviews. Authors sometimes wonder how to effectively reach and engage with reviewers on Goodreads, especially when they can see
how much Goodreads reviews can impact the success of a book.
There are two different approaches for authors when it comes to promoting books on Goodreads that authors should leverage together. There’s the “pure marketing” approach, for which Goodreads provides suite of advertising products for authors to use to build awareness around their books. The other approach involves investing in building long term relationships with readers that can pay off over time.
If you have the time and are willing to invest it, here are some ways to engage with reviewers on Goodreads:
Share your passion for books. The number one activity readers want to see from authors on Goodreads is the books they read and recommend. People go to Goodreads to talk about books, and authors who embrace this unlock the power to effectively integrate Goodreads into their overall online presence.
May 10, 2018 5:32 am / 2 Comments on 7 Ways Authors Can Sell More Books in International Markets
7 Ways Authors Can Sell More Books in International Markets
If you’ve never considered trying to sell more books internationally, maybe you should. English is the primary language spoken lots of places, with around 20% of the world speaking and reading it. That translates to 1.5 billion people. If that number doesn’t sway you, consider this: Germany has 51.5 million English speakers and has 7 billion in sales for English language books alone. The third largest market in English is India, behind the US and UK. So an international sales strategy is smart book marketing!
Some authors, wanting to dig into international markets and sell more books there, will work with foreign rights or translators. Both of these options can get quite pricey. And while this is still a good thing to consider, often the cost of a book translator (which can exceed $30,000), doesn’t always make sense or most authors.
read more https://www.amarketingexpert.com/7-ways-authors-can-sell-more-books-in-international-markets/
May 9, 2018 5:21 am / 4 Comments on 12 Things Authors Must Do To Promote A Book Successfully
12 Things Authors Must Do To Promote A Book Successfully
Authors who look to conduct a successful book publicity campaign, need to do a lot of things correctly. Here are 12 steps they must take to even have a chance at raising their brand, increasing book sales, and effectively spreading a positive message:
- Make a plan for PR, at least six months before the book is scheduled to be published.To go without a plan is a blueprint for abject failure.
- Get a good website up — one with functionality and clean design – at least five months prior to pub date.Your site is your calling card and the best way to showcase who you are, what your book is about, and how to get in touch with you.
- Establish your social media accounts today if you haven’t already done so.Determine which ones you want to be on — Facebook, You Tube, Pinterest, Twitter, Linked In, Instagram? Determine a schedule for posting content and for finding new connections and followers. You have to devote some time to this on a daily basis, if you are sincerely committing to it.
- Determine – now – if you are a blogger, a podcaster, a videocaster – or none of the above.If you want to produce content and share it regularly, figure out which site and medium serves you best. Then stick to it.
read more: http://bookmarketingbuzzblog.blogspot.com/2018/04/12-things-authors-must-do-to-promote.html
May 8, 2018 5:20 am / 2 Comments on Book Marketing 101: How to Get Free Book Reviews
Book Marketing 101: How to Get Free Book Reviews
For many authors, getting book reviews often feels like an uphill climb. And now that Amazon is pulling contact points off of their list of top reviewers, the climb is getting even steeper. We know that when it comes to book marketing, there’s nothing better than a bunch of book bloggers saying great things about your book. So book bloggers, who do this just for the love of the book or topic, are a fantastic resource.
Bloggers offer a massive benefit to authors and readers alike. They’re often voracious readers and often because of their reach, they offer a great return on your book marketing investment. In many cases, they not only reach their own core audience, but they also often have a strong social media presence. (Check out our tips for smarter social media book marketing in 2018!)
read more https://www.amarketingexpert.com/book-marketing-101-how-to-get-free-book-reviews/
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